Business psychology consulting
Human-Machine Interaction
With increasing technologization, there are more and more touch points between people and machines. In particular, the rapid development of computers, software programs and artificial intelligence are causing people to already share work content and tasks with machines. This circumstance demands a mindset shift and a more active approach to new work design. It is not enough to introduce new technologies, they must also be adapted and optimized to ensure profitable human-machine interaction.
Acceptance & use of computers can be anticipated
Our consultants not only deal with the acceptance of technology in scientific practice, but also actively shape "New Work" in various practical projects, in which computers successfully work closely together with people. Our psychological expertise helps to make the implementation "human" and to generate the greatest possible acceptance among employees.
01 Technology acceptance
Identification and design of factors and conditions for promoting acceptance
02 Design & Usability
Consulting and creation of product and interaction design for optimal user-friendliness
03 Implementation
Accompany holistic implementation processes from analysis and design, to operational realization and evaluation of technology
04 Decision making
Potential analysis and realization of computer-aided decision support, e.g. for recruiting processes or management decisions